Huddersfield fined £50,000 over Paddy Power shirt stunt

Huddersfield Town have been fined after admitting a Football Association charge of misconduct concerning a publicity stunt involving a company that was betting # 50,000.
Despite the episode being revealed as a PR stunt, even the FA requested the Championship side to spell out their heavily-branded Paddy Power shirt worn on July 17.
The strip featured a diagonal sash with patrons’Paddy Power’ written down it.
As a result, the team breached section C.2i of the FA’s Kit and Promotion regulations, which states that the jersey is permitted to have”one area not exceeding 250 square centimetres on the front part of the shirt”.
The club have now admitted the fee and the governing body has cautioned Huddersfield over their behavior.
An FA statement said:”Huddersfield Town FC was fined #50,000 and cautioned as to the future behavior from an independent Regulatory Commission after admitting a fee in regard to The FA’s Bundle and Advertising Regulations.
“Playing apparel worn from the club’s first team throughout a pre-season favorable against Rochdale AFC on 17 July 2019 violated FA Regulation C.2(I).”

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