What Are The Three Components Of The STP Process?

What are the five core values?

Five Core ValuesINTEGRITY.

Know and do what is right.

Learn more.RESPECT.

Treating others the way you want to be treated.

Learn more.RESPONSIBILITY.

Embrace opportunities to contribute.

Learn more.SPORTSMANSHIP.

Bring your best to all competition.

Learn more.SERVANT LEADERSHIP.

Serve the common good.

Learn more..

What is the purpose of NSTP?

The National Service Training Program (NSTP) is a program aimed at enhancing civic consciousness and defense preparedness in the youth by developing the ethics of service and patriotism while undergoing training in any of its three (3) program components.

What is ROTC and Cwts?

ROTC was designed to provide military training to tertiary level students in order to train and mobilize them for national defense preparedness. … CWTS designs activities that will contribute to the general welfare and betterment of life from the community (Espiritu et. al, 2012).

What ROTC means?

Reserve Officer Training CorpsThe Reserve Officer Training Corps (ROTC) is a college program offered at more than 1,700 colleges and universities across the United States that prepares young adults to become officers in the U.S. Military.

What are the 10 marketing activities?

Here are 10 activities marketers should automate: Data collections. … Content creation. … Target users that abandoned your shopping cart or online form. … Welcome or activation programs. … Collect reviews. … Birthdays messages. … Sales emails. … Post sales email.More items…•

What is STP explain?

In marketing, segmenting, targeting and positioning (STP) is a broad framework that summarizes and simplifies the process of market segmentation. … Targeting is the process of identifying the most attractive segments from the segmentation stage, usually the ones most profitable for the business.

What are the three steps in target marketing?

Define the three steps of the target marketing process: market segmentation, market targeting and market positioning.

What are the 8 core values of NSTP?

Values:Love god;Human dignity;Truth, goodness, and social responsibility;Innovation and creativity;Synergy and professionalism;Protection of the environment;Indigenous learning and conservation; and.Quality service delivery.

Which is better ROTC or Cwts?

CWTS is a civic education and defense preparedness training that involves values integration and transformational leadership, as well as enhancing civic consciousness and commitment of students. … ROTC, on the other hand, focuses more on military training and university-based officer training programs.

How is STP used in marketing?

The STP Model consists of three steps that help you analyze your offering and the way you communicate its benefits and value to specific groups….STP stands for:Step 1: Segment your market.Step 2: Target your best customers.Step 3: Position your offering.

What are the 4 methods of targeting?

There are typically 4 different types of market targeting strategy:Mass marketing (undifferentiated marketing)Segmented marketing (differentiated marketing)Concentrated marketing (niche marketing)Micromarketing.

What is a differentiated targeting strategy?

Differentiated target marketing is a process that occurs when an organization simultaneously pursues several different market segments, usually with a different strategy for each.

What are the activities in Cwts?

Handicraft Making (Doormat, Basket and Flower Making using Indigenous materials) Literacy Program for Adults (Health Awareness and Medicine) Literacy Program for the Children (Basic Education) Feeding for children.

What are the three components of an STP?

Three Program Components:Reserve Office Training Corps (ROTC)Literacy Training Service (LTS)Civic Welfare Training Service (CWTS)

What is the main objective of NSTP?

The primary objective of the NSTP law is to promote the role of the youth in nation-building. As such, it aims to encourage the youth to become civic and/or military leaders and volunteers whom could be called upon by the nation in cases their services are needed.

What is STP and why is it important?

STP in marketing stands for Segmentation, Targeting, and Positioning. The STP model helps marketers craft their messaging and develop and deliver tailored and relevant messages that engage segmented, target audiences. This approach is helpful in developing a digital strategy for content marketing.

How do you target customers?

Here are some tips to help you define your target market.Look at your current customer base.Check out your competition.Analyze your product/service.Choose specific demographics to target.Consider the psychographics of your target.Evaluate your decision.Additional resources.

What are four types of behavioral segmentation?

What are the four types of behavioral segmentation? The four main types of behavioral segmentation are based around purchase behavior, occasion-based purchases, benefits sought, and customer loyalty.

What are the targeting strategies?

The selection of potential customers to whom a business wishes to sell products or services. The targeting strategy involves segmenting the market, choosing which segments of the market are appropriate, and determining the products that will be offered in each segment.

What are the types of targeting?

But we wanted to put together some of the five most popular methods of targeting on one page.Behavioral Targeting (aka audience targeting) … Contextual Targeting. … Search Retargeting. … Site Retargeting. … Predictive Targeting.

What is STP example?

STP marketing (Segmentation, Targeting, and Positioning) is a three-step marketing framework. With STP marketing, you segment your market, target your customers, and position your offering to each segment. What is STP marketing example? The most classic example of STP marketing is the Cola Wars of the 1980s.